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AppNexus Waves Off MRC Accreditation For DSP; Another P&G Media Review

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Here’s today’s AdExchanger.com news round-up… Want it by email? Sign up here. You Down With MRC? AppNexus lost its MRC accreditation and will not pursue reaccreditation for its DSP services. The company will separately look to reaccredit its publisher ad server business but is dropping its buy-side certification because of the cost and because it duplicatesContinue reading »

The post AppNexus Waves Off MRC Accreditation For DSP; Another P&G Media Review appeared first on AdExchanger.

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