Indonesia

P&G Indonesia Takes A Shine To Deterministic Telco Data

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Just because someone doesn’t have a smartphone doesn’t mean she doesn’t need shampoo. But reaching her with the right message on mobile is a knotty challenge, as P&G Indonesia learned while developing a media plan to promote the launch of a new anti-dandruff shampoo from Pantene. Indonesia is a nation comprised of thousands of islandsContinue reading »

The post P&G Indonesia Takes A Shine To Deterministic Telco Data appeared first on AdExchanger.

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