Here’s today’s news round-up… Want it by email? Sign up here. Consent Mismanagement Publishers have wildly divergent approaches to consent management, and some may not sufficiently comply with GDPR. Since the regulation is vague about how publishers should convey consent to their audiences, many still use practices that violate the law, such as pre-ticked opt-ins,Continue reading »

The post Some Pubs’ Opt-Ins Fail GDPR; Buyers Clamor For Acxiom’s Connectivity Biz appeared first on AdExchanger.