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Posts by James Hercher
James Hercher
73 POSTS
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feature
Google Plans To Join The IAB Europe GDPR Framework, But The...
James Hercher
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May 22, 2018
0
Amazon
Shopper Marketing Undergoes A Digital Evolution
James Hercher
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May 22, 2018
0
acxiom
Acxiom Working Out How To Maximize Value From A LiveRamp Sale
James Hercher
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May 18, 2018
0
attribution
Google’s DoubleClick Ad ID Change Presents Both Challenge And Opportunity For...
James Hercher
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May 14, 2018
0
Online Advertising
With Revenue Growing, The Trade Desk Raises Guidance And Keeps On...
James Hercher
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May 10, 2018
0
adobe
Why The NFL Is Building Its Own Data Co-op
James Hercher
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May 10, 2018
0
Amobee
How Del Monte Uses Amobee To Track Shopper Audiences
James Hercher
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April 11, 2018
0
Al Jazeera
How Broadcasters Hope To Make Money From Live Online Newscasts
James Hercher
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April 9, 2018
0
Facebook
Facebook’s New Political Transparency Tools To Limit Inflamed Opinions And Dark...
James Hercher
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April 6, 2018
0
Ad Exchange News
M&A Deal Values Are Up In 2018 As Cash-On-Hand And Ecommerce...
James Hercher
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April 4, 2018
0
Ad Exchange News
Google Exchange Bidding Update Elevates Its Header-Bidding-Solution Solution
James Hercher
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April 4, 2018
0
Ad Exchange News
What GDPR Costs Digital Media And Technology Companies
James Hercher
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March 26, 2018
0
360i
Why Connecting Influencers To Programmatic Was A ‘Shoe’-In For DSW
James Hercher
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March 23, 2018
0
Cambridge Analytica
Despite Its Mystique, Cambridge Analytica Didn’t Offer Advertisers Anything Special
James Hercher
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March 22, 2018
0
ryan nathanson
Salon’s Plan For Media Growth: Test Everything And Everyone
James Hercher
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March 21, 2018
0
antitrust
What You Need To Know About The Justice Department’s Challenge Of...
James Hercher
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March 16, 2018
0
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